Denver, CO – March 9, 2018 – Thirteenth Floor Entertainment Group (“13FEG”), the premier multi-state operator of theme park-quality haunted houses, escape rooms, and related immersive live-entertainment events, today announced the completion of two marquee property acquisitions in the haunted house industry. The company also disclosed separate strategic investments by the global film and television studio A24 and C3 Presents co-founder Charlie Walker.
Today’s announcement reflects the company’s continued pro-growth strategy by bringing established branded attractions to additional markets, acquiring successful entertainment properties in select cities, and launching entirely new concepts that create a unique, superbly-designed entertainment experience for its customers. Founded in 2010 by partners Chris Stafford, Warren Conard, Daniel McCullough, and Jon Love, 13FEG has grown organically to own and operate a platform of live-entertainment brands with a shared commitment to exceptional customer experience, relentless innovation, and best-in-class production value. With the recent acquisition of both Nashville Nightmare Haunted House and the Los Angeles Haunted Hayride, 13FEG’s platform now spans ten cities in nine states, with fourteen haunted houses, seven escape rooms, and a wide-ranging touring business.
“The businesses joining the 13FEG family are run by entrepreneurs with a proven track-record of success in this dynamic industry,” said Chris Stafford. “We are extremely pleased the current leadership teams will continue to operate these entities – now with greater access to significant resources, expertise, and visibility that our platform provides. 13FEG anticipates acquiring additional businesses with proven talent, giving us the best opportunity to accomplish our strategic plans.”
Today’s announced acquisitions follow those made in 2017 by 13FEG, including Scareatorium in Columbus, OH, and the location and other assets of House of Shock in New Orleans, LA.
“We expect to continue developing exceptional new properties in industries that enable us to leverage our live-entertainment development and operational expertise, as we were able to do last year with Great Room Escape, Mind Spark Escape Games, and Zombie Apocalypse Live tour,” continued Chris Stafford.
The minority investment from A24, the studio behind recent horror classics The Witch and It Comes at Night, as well as upcoming horror film Hereditary, will provide 13FEG with the unique opportunity to jointly develop cutting-edge proprietary content and marketing opportunities.
“A24 has been interested in immersive, live entertainment for some time,” said A24. “We admire Thirteenth Floor’s passion for their business and the industry itself – it comes from such an authentic place. That quality, matched with their entrepreneurial acumen, is a rare combination which we are keen to support and see flourish.”
13FEG will also benefit from the renowned live entertainment experience and distinct insight of C3 co-founder Charlie Walker, through his new advisory role and membership on 13FEG’s Board of Directors.
“Charlie’s support and the involvement of A24 are both invaluable to our company,” said Chris Stafford. “We now have a robust platform in place, which will enable us to grow into a truly diversified live-entertainment company.”
About Thirteenth Floor Entertainment Group
Thirteenth Floor Entertainment Group (“13FEG”) is the premier multi-state operator of theme park-quality haunted houses, escape rooms, and related immersive live-entertainment events. 13FEG’s platform includes 13th Floor, House of Torment, Fear Farm, Asylum, Terror on the Fox, Great Room Escape, Mind Spark Escape Games, and Zombie Apocalypse Live. Headquartered in Denver, CO, 13FEG has offices in Austin, TX and production facilities in San Antonio, TX. www.thirteenthfloor.com
Launched in the summer of 2012, A24 is a New York-based media company focused on the distribution, financing, development and production of feature films and television projects.
Prior releases include Greta Gerwig’s celebrated Lady Bird, nominated for 5 Academy Awards®; last year’s Best Picture Oscar® winner, Moonlight; Robert Eggers’ horror smash The Witch; Yorgos Lanthimos' critical and commercial hit THE LOBSTER; ROOM, winner of the 2016 Academy Award® for Best Actress for Brie Larson; AMY, Asif Kapadia’s Oscar® winning portrait of Amy Winehouse; Alex Garland’s sci-fi smash EX MACHINA; Jonathan Glazer’s singular Scarlett Johansson sci-fi thriller, UNDER THE SKIN; and Harmony Korine’s record-breaking SPRING BREAKERS.
Upcoming titles include Ari Aster’s Hereditary, which drew rave reviews at the recently-completed Sundance Film Festival for its terrifying and singular horror vision.
A24's televisions projects include the wildly original buddy cop action-comedy “Comrade Detective,” which they produced with Channing Tatum’s Free Association and is currently available on Amazon.
Get your tickets NOW to the biggest haunted house tour EVER! The Darkness has been totally renovated for the Haunted House industry. Transworld 2018 Haunted House tour is set to begin March 22-25, 2018 in St Louis. The Darkness will open its doors to the entire haunt/escape room industry. This year The Darkness has been renovated for it's 25th Year of Fear with new scenes, special fx, sets, and screams.
We've also totally renovated our St Louis Escape Rooms (www.StLouisEscape.com) use promo code 'transworld18' to save 20%.
The Darkness is opening on Saturday March 24th with Live Actors. The Lemp Brewery is opening Friday March 23rd with live actors. The first night of the tradeshow The Darkness, Lemp Brewery, St Louis Escape, Silo-X and Terror Visions will open its doors for a lights on tour of all the attractions. Take pictures, videos and explore. See pictures of our brand new cellar scene below!
The 2018 Transworld Haunted House Tradeshow is coming up fast March 22-25, 2018. This year Transworld is bringing in a major league speaker who's going to teach you how to market your haunted house using mass emailing. Speaking Ron Cates is THE GUY who helped build the huge company Constant Contact. These events are nearly sold out . We at Hauntworld wanted to help Transworld promote this seminar because for once its a real expert, who doesn't want to sell you something at the end. This guy is going to change your business! You must attend this seminar.
Furthermore Larry Kirchner for the first time ever is doing a FREE seminar (actually we demanded it be free) on Saturday. You must sign up for this seminar. We're going to discuss how your business can compete and thrive against chain haunts, amusement parks, and other entertainment. Visit HAA Show's website and sign up for all the seminars. https://registration.haashow.com/events/show/hs14
DO NOT MISS OUT ON THESE OPPORTUNITIES to help change your business!
Thursday March 22
Key Note Speaker: Ron Cates
Time: 3:15pm-5:15pm (2 hour)
Price: Pre show $150/ $175 on site – Book Fast, Limited Seating
Title: Conquer Digital Marketing!! Learn the Secrets to Social Media and Email Marketing from the Country’s Foremost Digital Marketing Expert
Forbes Magazine: "Ron Cates is a digital marketing icon.”
As the world’s leading marketing expert, he will be conducting a session designed exclusively for small businesses in the Entertainment Industry.
Ron Cates has helped thousands of businesses around the world learn how to market their product while saving thousands of dollars in the process.
He will cover the core elements of a very successful digital marketing strategy, taking into consideration the budgets and time constraints of small businesses. Learn no cost to low cost online marketing tools that are simple and effective, along with strategies to use them together to amplify each other and save time. Learn new tricks and how to get inside the mind of your potential customers.
This is a one-time teaching opportunity that you and your business cannot afford to miss.
Topics include: social media, email marketing, branding your and more.
About Ron Cates
Ron Cates is a small business expert. He has helped thousands of businesses learn to save marketing dollars by teaching them how to do things in house. Internationally renowned for his marketing expertise (the press has dubbed him a “digital marketing icon”), Ron Cates has performed as a keynote speaker at hundreds of high-profile conferences and events, reaching over 200,000 small businesses. His engaging, entertaining and informative approach energizes events in a unique and unforgettable way. Ron spent a decade working for Constant Contact and helped build the #1 Email Marketing platform in the world that has since sold for over a billion dollars. We are very excited to have Ron speak at TransWorld. He has become a small business genius that will take your small business to the next level! Ron has been featured in: Slate, Lifehacker, Forbes, Fast Company, Business News Daily, CIC Magazine, Independent Retailer Magazine, Marketing Land, Credibly, Foodable, Entrepreneur, Success and more.
Forbes Magazine: "Ron Cates is a digital marketing icon.”
Ken Yancey, CEO, SCORE “The best presenter I’ve ever seen, on any subject.”
The press has called Ron a “digital marketing icon,” “the Grandfather of email marketing” and a “social media pioneer”.
Friday March 23, 2018
Speaker: Ron Cates
Time: 9am - 10am
Price: $50 Pre show/ $60 On site
Social Media Decisions- We All Have Questions, Ron Cates has the Answers! The press has called Ron a “digital marketing icon,” “the Grandfather of email marketing” and a “social media pioneer”.
This session is the follow up to Conquering Digital Marketing. If you missed that session, you have one last chance to tap into the mindset of this ground breaking social media icon. You will get the chance to engage Ron and ask questions where he can help you strategize on how to market your small business.
In a unique fast paced and entertaining session that will benefit all attendees as Ron fields the tough questions.
Everyone from the novice to the seasoned social media gurus can learn from Ron. The only question you need to ask- can I afford to miss this?
Haunted House Magazine is the biggest and best source for learning about the haunted house industry, from building and creating your own haunted house to creating special effects, how to create animations, marketing your haunted house to managing the scariest actors on the planet. Haunted House Magazine supplies our readers the best most cutting edge information about everything inside the haunted house industry. Thousands of people subscribe to Hauntworld Magazine because they want to learn new ways to expand and grow their business and take their haunted attractions to the next level of FRIGHT! You may purchase back issues or simply subscribe to the magazine. Additionally at our sister site www.HauntedHouseSupplies.com we sell all sorts of how to videos, on subjects like scaring customers, creating the best scary scenes, and much more. Lastly we encourage you to list your haunted house here within our state directory where we help our gusts find the best and scariest haunted houses in America.
Haunted House Magazine is powered by Hauntworld Magazine and the biggest haunted house directory in the World www.HauntWorld.com